About ICS

The Institute of Communication Studies is a leading research organization in the field of journalism and media studies, public relations and corporate communications. Our mission is to contribute towards strengthening of Macedonian democracy by working with media, civil society and public institutions, educating a critical public that will ask for greater transparency and accountability through engagement in the policy creation process.


Survey report on youth news consumption, disinformation recognition, and civic engagement in North Macedonia

For the majority of young people, Instagram, Facebook and YouTube are the most interesting platforms for keeping up with latest events, and news about education, science and technology are the most attractive to them. Although they believe that only some of the information on social media is true and almost a quarter of them spend a worryingly large amount of time on social media, actively searching for and reacting to information is not common for young people. They consider themselves able to recognize disinformation in the media, but more than half may have shared disinformation without knowing it. According to young people, politics and political parties are the biggest source of disinformation. At the same time, their political views on social developments in the country are mute.

This is shown by the survey conducted by the Institute of Communication Studies (ICS) in the run-up to the presidential and parliamentary elections, the purpose of which is to determine the habits of media and news consumption among young people, their ability to recognize disinformation in the media and what their civic and political engagement is.