About ICS

The Institute of Communication Studies is a leading research organization in the field of journalism and media studies, public relations and corporate communications. Our mission is to contribute towards strengthening of Macedonian democracy by working with media, civil society and public institutions, educating a critical public that will ask for greater transparency and accountability through engagement in the policy creation process.


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“We, the professional journalist associations and civil society organizations from the media sector, categorically oppose the recent attempts to reintroduce state advertising in the media. Our position is based on expert assessments that suggest the proposed changes will harm media pluralism, media independence, and the freedom of journalists and media workers in Macedonia. We believe this decision will further strengthen the corrupt and clientelist culture in the media system, thereby harming the public interest and good governance. At the same time, we express concern about the way in which the parliamentary procedure was abused to adopt amendments to the Law on Audio

The media have enabled anti-gender narratives to become widespread in the media space, thus contributing to the introduction and dissemination of gendered disinformation during the reporting on the events related to the Draft Law on Gender Equality and the amendments to the Law on Civil Registry.

The rapid development of digital technologies, as well as the growing use of artificial intelligence for creating media content, the rapid spread of disinformation, the development of citizen journalism, and the ever-increasing reliance on digital media compared to traditional media, increasingly highlight the need for robust media literacy skills across the population.

Sexist hate speech against young girls is spread through comments on news reports on social media, which are fertile ground for the development of gender-based malicious and disturbing content. Such content is usually created in response to the news reports, so the role of the media and their reporting is significant for their prevention, and especially the regulation of comments on news reports on social media.