Measuring the economic contribution of the audiovisual industry in the Republic of Macedonia

The project researched the economic contribution of the audiovisual industry and its links with the cultural and creative industries, local development and public policies.

The project “Measuring the economic contribution of the audiovisual industry in the Republic of Macedonia” aimed to explore the role of the audiovisual industry in economic, cultural and social development.

The focus was on promoting the diversity of cultural expression and recognising the potential of the cultural and creative industries to contribute to regional and local development.

The project examined good experiences and practices that can be applied in national policies and strategies. The aim was to encourage better links between the cultural and creative industries, other social sectors and the economy.

The project contributed to a better understanding of the importance of the audiovisual industry, not only as a cultural sector but also as a field that creates economic value, job opportunities and development prospects.