About ICS

The Institute of Communication Studies is a leading research organization in the field of journalism and media studies, public relations and corporate communications. Our mission is to contribute towards strengthening of Macedonian democracy by working with media, civil society and public institutions, educating a critical public that will ask for greater transparency and accountability through engagement in the policy creation process.


Media Literacy for All: A Guide to Inclusive Media Education

The “Media Literacy for All: A Guide to Inclusive Media Education” guide aims to make media lessons more inclusive and fun for everyone. It’s a resource that helps educators reflect on how they teach and try new ideas to ensure their students feel welcome and engaged.

It’s packed with ideas for creating a classroom where everyone feels welcome and included, regardless of background, making every student better equipped to navigate our media-saturated world.

It contains tips from picking the right materials and exercises to activities that get everyone involved in the learning process. You don’t have to be a media expert to use these tips and exercises. They’re designed for anyone who wants to support their students (whether in primary school or early high school levels) to think critically and creatively about the media they encounter daily.

The document is based on the original education model designed by KAVI Finland within the project Inclusive and Creative Media Education (ICME) led by KAVI, in which ICS partners along with the University of Florence, Italy.