About ICS

The Institute of Communication Studies is a leading research organization in the field of journalism and media studies, public relations and corporate communications. Our mission is to contribute towards strengthening of Macedonian democracy by working with media, civil society and public institutions, educating a critical public that will ask for greater transparency and accountability through engagement in the policy creation process.


Empowering Civil Society to Voice the Public Interest

Project objective

Empowering civil society in Macedonia to voice the Public Interest (transparency and accountability of institutions).

Implemented by: Institute of Communication Studies

Project duration: 01.06.2016 – 31.03.2018

Donor: British Embassy in Skopje

Project components:

Output 1: Creating and maintaining an open and interactive online platform with resources and products on issues of public interest for the NGOs, media and the general public www.samoprasaj.mk (Just Ask);

Output 2: Developing a diverse set of communications training and open educational recourses for NGOs and media professionals to enable them to successfully develop their key, “sticky” messages, reach their audience in noisy media space, and empower them to make a greater impact in society

Output 3: Supporting a broad network of opinion makers and influencers to engage in innovative policy approaches and lobbying (blogging platform Res Publica).

Output 4: Monitoring of media reforms on media functions as a link between those who govern and those who are governed and setting a discussion stage on improvements in the media sphere.