Associate Professor Slavica Cicvaric Kostic has a PhD from the Faculty of Organizational Sciences at the University of Belgrade in the field of public relations and marketing in public administration. She defended her master’s thesis at the same faculty in the field of brand management. She is a trainer certified by the Chartered Management Institute in London, UK.
Cicvaric Kostic works as a professor at the Department of Marketing Management and Public Relations at the Belgrade Faculty of Organizational Sciences, where she teaches at their undergraduate and postgraduate studies. She holds lectures in international study programs in the area of international marketing management, public relations and management in administration, which the University of Belgrade has developed with its partner universities, as well as at the ISM University of Management and Economics in Lithuania and the Faculty of Economics and Management at the University of Nitra, Slovakia.
She is the author of "Communications and Marketing in Public Administration" (Belgrade, 2011) and "Brand - Creation, Positioning and Management" (Belgrade, 2006).
Cicvaric Kostic has been a trainer for a number of trainings and seminars in the area of marketing and corporate communications and was engaged as a consultant in numerous projects.
She is active in organizing seminars, symposia, conferences, round tables and media events as a member of the public relations team at her home school and she regularly attends and actively participates in domestic and international seminars, symposia and conferences for public relations and marketing.
She is a member of several professional associations and bodies, among which the Council of the Public Relations Association of Serbia, the professional jury for annual awards for public relations and marketing communications in Serbia, the Serbian Marketing Association (SEMA), the European Marketing Academy (EMAC) , The International Advisory Council of Marketing Practitioners and the Editorial Board of the International Journal of Marketing Principles and Practices.